ABOUT MOH INDIA
MODERN TALES FROM THE UNIVERSE OF THE CLASSICS
Reflections of legacies from the past journeying into a celebration of today – Moh India is a story of reprise, of the timeless folklores from the rich and vibrant world of Indian handlooms becoming ethical luxury. Through the melody of forms and silhouettes, prints and patterns, textures and textiles, we mirror a progressive India, nestled in the age-old craft capitals, in the hands of our glorious artisans and craftsmen – the true creators of our world.
Reflections of the global Indian woman of today
As another chapter from our world unfolds, it is the story of the Moh India woman our design finds musing in, the one who wears her heritage on her sleeve proudly, no matter how far she travels, no matter the places she goes. Her unconditional belongingness to today, rooted in yesterday and her origins, adds a dimension to her individuality and expression, and our design, giving us our Moh India Muse. Her beliefs, as strong as her values. Her strength, as resilient as her vision. Her confidence, as unapologetic as her imperfections. Her world, in a perfect harmony with ours.
OF LOVE AND PRIDE FOUND IN HERITAGE
THE MOH INDIA ETHOS
Elevating fluidity to bridge generations separated by fashion. Returning to the heirlooms as absolute gifts of joy. Unlearning the conventional mantra of fashion through sustainability. Passing the power to our communities to enjoy independence and the slice of life in equal parts. Embracing every facet of our multifaceted story, like the blossoming Tree of Life, Moh India personifies the art of evolution – a fashion-forward, free-spirited soul, we could call our own.
Made in India, loved around the globe
In looms travelling through time, Moh India creates opportunities of growth, independence and education for our backbone – our master craftspersons, many of whom are women. The weaving villages adopted by Moh India is where our vision of art and design thrives amidst preservation of Indian textile dexterity, unfurling into a powerful vision homegrown in its truest essence yet made for the connoisseurs from diverse spheres around the world.